February 15, 2010

Trailers – They Just Don’t Make Them Like This Anymore

Now, in principle, the title of this post is misleading. My parents had hardly been born when “Psycho” first came out, so I hardly have any right to feel any nostolgia or such towards seeing this in in a theatre.

But this trailer is magnificent. Almost six whopping minutes long (that’s even younger than most YouTube clips) and this was shown before another feature mind you.

And that doesn’t even begin to touch upon the structure and means that it employs. Just watch this and watch three random trailers on Apple Trailers and I bet you not feel like those three were cut from the same mold. Not that there’s necessarily anything wrong with that – I’m just trying to show that doing it other ways can work quite well.

And here is one:

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